Publishing Interviews: The Publicist

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This is the last in my series of publishing interviews. I’ve discovered so many things about how this world works including answers from a publishing director, to an art director to a literary agent, and many roles in between. And of course there are a lot more people who help get a book written, published and on the shelves that I haven’t managed to talk to: booksellers, writing course teachers, sales reps, editorial assistants, and many more. But I need to take a break because I have lots of Swimming Lessons events coming up; if there are any roles in particular you would like me to interview, just drop me a line, or comment below, and I’ll store up the suggestions for later in the year.

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Publishing Interviews: Head of Sales

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This week I’ve been asking questions of Samantha Fanaken, Head of Sales at Penguin General. Penguin General is a publishing division of Penguin Random House, dealing with the imprints Fig Tree, Hamish Hamilton, Penguin Ireland, Penguin Life, Portfolio and Viking. Read on to find out how many meetings Samantha has to cram into a day, and whether she reads all the books.

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Claire: It seems to me that Head of Sales in a publishing house sits right in the middle of things: talking to editors, marketing and booksellers. Is that how you see it? Can you give a job description of your role? Continue reading